Meet The Team Behind

Darren Richards

Darren is a prolific Internet entrepreneur and the founder of the UK’s largest online dating service, (later rebranded, which successfully took the dating industry from the High Street to online. Darren sold the site in 2007 and has since launched a range of successful businesses, including alongside Ben Grove which has now become the number 1 online estate agent in the UK.

Ben Grove

Ben has spent the last 15 years working for some of the biggest property and advertising brands such as the REA Group, and Newsquest. He has a wealth of online experience, in particular property portals, technology and digital media and his passion for this area brought about the concept of launching an online estate agent, and was born. Ben is Managing Director and based at the Worcester head office.

Adam Pigott F.A.R.L.A

Adam is ARLA accredited and owned one of the most successful letting agencies in London and the South East for 25 years until agreeing a sale to Countrywide last year. He now focuses full-time on and brings expert lettings knowledge to the business that has attracted large portfolio clients and Housing Association.

Rodger Danks

Rodger has established himself as an entrepreneur, property investor and developer over the last thirty years, utilising his expertise from his construction based career to form and own a significant property portfolio. Roger brings a wealth of experience to the company, and his interest in online estate agency saw him join the board in 2013.

Who are is not a typical online estate agent, nor a typical traditional agent, we are a personal estate agency service that charges a fair fixed fee to market, let and sell any property regardless of value, location or size.

It’s a fact that 95% of home movers search for a property online using sites such as Rightmove, so why do estate agents still have expensive high street branches and charge high percentage based fees? We found that although home movers want to save money when selling or letting, and don’t think twice when buying car insurance or booking their next holiday online, they are often reluctant to use online estate agents as they value the knowledge and service they receive from using a good traditional high street agent.

That’s why for the past 2 years we have listened to our customers and adapted our business model so that we can now market and sell a property from as little as £355 and find a landlord a tenant from as little as just £55, competing with the online agents, whilst still offering the support and expertise of a traditional high street agent.

Head Office Estate Agency Team

Louise Goodman
Regional Estate Agency Manager

Kayleigh Bowkett
Lettings Manager

Sue Oswell
Office Manager

Ellen Grove
Marketing Manager

Zoe Hannaford
Senior Local Property Administrator

Hassaan Kassim
Local Property Agent

Matt Sleep
Senior Property Manager

Amie Smith
Junior Administrator

Lydia Downton
Lettings Assistant

Our Local Property Specialists

Why Use

0% Commission – save £1000’s in fees

We don’t charge commission like many high street agents, just a fair fixed fee to market, sell or let your property regardless of size, location or price. Why pay more

Nationwide Exposure

We list your property on on and all the leading property portals including Rightmove, Zoopla and Gumtree to ensure your property gets maximum exposure


A Full Service

We recognise it’s not about just putting your house on the market; it’s about the whole home moving process. We can help you with everything from free legal quotes to removal vans.



You can choose to market your property with as many products and services that suit your individual needs. With packages starting from as little as £1, on average we save our customers over £3000* in traditional estate agency fees.

Read About The Benefits